Since purchasing Rimmel London's Kate Moss lipsticks a few months ago when they had their 50% off sale, I only tried two since I have been trying to use up some lipsticks I already have before opening new ones. I have always wanted to try 107, but it seems like it is more of a Fall shade, which is why I decided to try it now as the end of summer is nearing.
The lipstick is packaged in a plastic semi-matte red tube. The red tube is from the Kate Moss line of Matte finish lipsticks and I like how the package is semi-matte because it does not attract fingerprints so I don't have to whip out the microfiber cloth after using :P
Swatched on the lips, it definitely looks similar to the color straight from the tube. It is a gorgeous berry red and this glided on the lips very smooth. This was super pigmented so I used one swipe from the tube. I did not use any lip liners to see if it bleeds or feathers and it did not, which is good since dark and bright shades usually bleed/feather around my lips. This lasted on me for about four hours with minimal eating and drinking before I had to reapply it. The downside to this is like 109. Although it claims to be matte, it is not very matte. It seems more like a semi-matte finish, which is more matte than their black tube lipsticks, which has a bit of shine to it. Because it is not really matte, it was not very drying on the lips. Another downside to this is the scent. Like 109 and the Show Off/Apocalips Lip Lacquers, they smell just like Asian dried plums, while the black tubes have a sweeter scent, but the scent does not linger around the lips after applying.
Overall, this is a nice berry red lipstick for fall and the holiday season & the price is not too bad (about $5.99 depending on location and store). I wish there were names of the lipsticks instead of just numbers, but I think after a while, the numbers aren't too bad to remember. Rimmel London Kate Moss Lipsticks can be found at some drugstores, and Target/Walmart.
What do you think about Rimmel London's Kate Moss lipstick line? Do you prefer the red tubes, or the black tubes? (I wish they had the pink tubes in the US).